Market Basket Premium Choice Ice Cream
Top Flavors and Best Deals
Demoulas Market Basket, a beloved New England grocery chain, offers a delightful selection of ice cream in its Dairy & Frozen Foods department. Customers can find a variety of frozen treats, including popular brands like Turkey Hill and Edy's, alongside Market Basket's own offerings.
Market Basket's ice cream selection provides quality and value, with options to suit every taste and budget. From classic flavors to innovative creations, the store's freezer cases are stocked with pints, quarts, and larger containers to satisfy ice cream lovers of all ages.
The company's commitment to customer satisfaction extends to its frozen dessert offerings, ensuring that shoppers can always find their favorite ice cream brands and flavors at competitive prices. This dedication to quality and affordability has helped Market Basket maintain its popularity among New England consumers for over a century.
Demoulas Market Basket Overview
Demoulas Market Basket is a renowned supermarket chain in New England known for its commitment to low prices and customer service. The company has a rich history, unique philosophy, and strong regional presence.
History and Growth
Demoulas Market Basket traces its roots to 1916 when Greek immigrants Athanasios and Efrosini Demoulas opened a small grocery store in Lowell, Massachusetts. The business expanded under their sons, transforming into a supermarket chain in the 1950s.
Market Basket experienced significant growth in the following decades. By the 1990s, it had become a major player in the New England grocery market.
In 2014, the company faced a well-publicized leadership dispute. Employees and customers rallied in support of Arthur T. Demoulas, leading to his reinstatement as CEO. This event demonstrated the strong loyalty Market Basket had cultivated among its stakeholders.
Philosophy and Customer Value
Market Basket's core philosophy centers on providing high-quality products at low prices. The company's slogan, "More For Your Dollar," encapsulates this commitment to value.
The store emphasizes customer service, maintaining a friendly shopping environment. Market Basket is known for its no-frills approach, focusing on keeping costs down rather than elaborate store designs.
Employee satisfaction is a key part of Market Basket's philosophy. The company offers competitive wages and benefits, fostering loyalty among its workforce. This approach has contributed to the chain's reputation for excellent customer service.
Locations and Store Presence
Market Basket operates 88 stores across four New England states: Massachusetts, New Hampshire, Maine, and Rhode Island. The majority of its locations are in Massachusetts and New Hampshire.
Stores range in size from smaller neighborhood markets to large supercenters. Many locations feature additional departments such as bakeries, delis, and floral sections.
Market Basket has maintained a strong regional focus, concentrating its expansion within its core New England market. This strategy has allowed the company to build a loyal customer base and strong brand recognition in the area.
Ice Cream Selection at Market Basket
Market Basket offers a wide array of ice cream options, from their own premium brand to popular national labels. The store's frozen dessert section caters to various tastes and dietary preferences.
Varieties of Ice Cream
Market Basket's ice cream selection spans a broad spectrum of flavors and styles. Their Premium Choice line features 14 distinct flavors, providing customers with classic and innovative options. These include traditional favorites like vanilla, chocolate, and strawberry, as well as more unique offerings such as butter pecan, mint chocolate chip, and cookie dough.
The store also stocks low-fat, non-dairy, and sugar-free alternatives to accommodate different dietary needs. Customers can find pint-sized containers for individual enjoyment or larger 48 oz. packages perfect for family gatherings or parties.
Brand Offerings
While Market Basket's own Premium Choice line is a popular option, the store also carries a variety of national and regional ice cream brands. This diverse selection ensures customers have access to their preferred labels and flavors.
Some of the well-known brands typically found in Market Basket's freezers include:
Häagen-Dazs
Breyers
Edy's/Dreyer's
Turkey Hill
These brands offer their own unique flavors and textures, complementing Market Basket's house brand and providing shoppers with an extensive range of choices.
Seasonal and Limited Edition Flavors
Market Basket keeps its ice cream selection fresh and exciting by rotating in seasonal and limited edition flavors throughout the year. During summer months, fruit-based flavors like peach and raspberry sorbet often make an appearance.
Fall might bring pumpkin spice or apple pie varieties, while winter could see the introduction of peppermint stick or eggnog-inspired creations. These special offerings give customers the opportunity to try new and innovative flavors alongside their usual favorites.
Limited edition flavors from both Market Basket's Premium Choice line and other brands are frequently featured, encouraging customers to explore different taste experiences. These unique options often reflect current culinary trends or celebrate special events and holidays.
Dairy Department
Market Basket's Dairy Department offers an extensive selection of fresh, high-quality dairy products. The department prides itself on providing customers with a wide range of options to meet their dairy needs.
Product Range
The Dairy Department at Market Basket stocks a comprehensive array of products. Fresh milk is available in various fat percentages, including whole, 2%, 1%, and skim. Butter options include salted, unsalted, and specialty varieties. The yogurt section features both regular and Greek-style options in various flavors and sizes.
Cheese lovers can find a diverse selection, from basic cheddar and mozzarella to artisanal and imported varieties. The department also carries eggs, including organic and free-range options.
Alongside traditional dairy items, Market Basket offers plant-based alternatives like almond milk, soy milk, and oat milk to cater to different dietary preferences.
Sourcing and Quality
Market Basket prioritizes quality in its Dairy Department. The store partners with reputable local and regional dairy farms to ensure freshness and support local economies. All milk undergoes strict quality control measures to maintain safety and taste standards.
The department adheres to proper storage and handling procedures to preserve product quality. Refrigeration units are regularly monitored to maintain optimal temperatures for dairy products.
Market Basket's commitment to quality extends to its selection process for national brands, choosing those with proven track records of consistency and customer satisfaction.
Specialty Dairy Products
The Dairy Department at Market Basket goes beyond basic offerings to include specialty items. Gourmet cheeses from various regions are available for those seeking unique flavors. Organic dairy products are stocked for health-conscious consumers.
The department features a selection of premium ice creams and frozen yogurts, including both classic flavors and innovative creations. Lactose-free options are available for customers with dietary restrictions.
Market Basket also carries a range of dairy-adjacent beverages in this section. Fresh juices, teas, and flavored milk products provide additional choices for customers seeking refreshing drinks.
Shopping Experience
Market Basket stores offer a distinctive ice cream shopping experience. The stores prioritize customer satisfaction and efficient navigation to help shoppers find their favorite frozen treats.
Customer Service
Market Basket associates are known for their attentive service in the ice cream aisle. They assist customers in locating specific flavors and provide information on new products. Associates often restock shelves promptly to ensure popular items remain available.
The stores maintain a clean and organized ice cream section. Freezer doors are kept free of frost for easy viewing. Price tags are clearly displayed, allowing customers to compare options easily.
Many locations offer taste testing of featured flavors. This helps shoppers make informed decisions before purchasing.
Store Layout and Navigation
Market Basket designs its stores for easy ice cream shopping. The frozen desserts section is typically located along the store's perimeter. Clear signage directs customers to the ice cream aisle.
Freezer cases are arranged logically, often grouping similar brands or flavors together. Premium and specialty ice creams usually have dedicated sections. Store-brand options are prominently displayed, highlighting their value.
Wide aisles accommodate shopping carts comfortably. This allows customers to browse without feeling rushed or crowded. Overhead signs indicate flavor categories, making it simple to find specific types of ice cream quickly.
Frozen Foods Department
Market Basket's Frozen Foods Department offers a wide array of products to meet diverse customer needs. The section provides both staple items and specialty options at competitive prices.
Product Diversity
The Frozen Foods Department at Market Basket boasts an extensive selection of products. Shoppers can find everything from frozen vegetables and fruits to ready-made meals and desserts. The ice cream section is particularly noteworthy, featuring 15 different flavors in 48 oz packages.
Classic favorites and new items are stocked side by side, catering to traditional tastes and adventurous palates alike. The department also includes frozen yogurt, ice pops, and other frozen treats.
Frozen pizza, breakfast items, and international cuisine options round out the product range. Market Basket ensures a variety of brands are available, including both national names and their own private label offerings.
Promotions and Discounts
Market Basket's Frozen Foods Department regularly features promotional offers and discounts. These deals are often highlighted in the store's weekly flyer, allowing customers to plan their shopping and save money.
The ice cream section frequently sees promotions, especially during summer months. Bulk purchase discounts on frozen vegetables and fruits are common, encouraging customers to stock up.
Market Basket's "More For Your Dollar" value proposition extends to the Frozen Foods Department. This approach ensures competitive pricing across the product range.
Seasonal promotions often coincide with holidays or events, featuring relevant frozen items. The department also participates in store-wide sales events, offering additional savings opportunities to customers.
Additional Services
Market Basket offers convenient options beyond its in-store ice cream selection. These services cater to customers' diverse needs and preferences.
Online Shopping and Pickup
Market Basket provides online shopping for ice cream and other frozen treats. Customers can browse the store's extensive selection through a user-friendly website or mobile app. The search function allows easy filtering by brand, flavor, or dietary requirements.
Users add items to their virtual cart and select a pickup time. Store associates carefully pack orders, ensuring frozen goods remain at optimal temperatures. Customers collect their purchases at designated pickup areas without entering the store.
This service saves time and offers a contactless shopping experience. It's particularly useful for those with busy schedules or mobility issues.
Catering Options
Market Basket extends its ice cream offerings to catering services. Customers can order bulk quantities for events, parties, or corporate functions. The store provides a variety of flavors and formats, including tubs, individual servings, and ice cream cakes.
Catering staff assist in selecting appropriate quantities and flavors based on event size and preferences. They offer guidance on storage and serving suggestions to maintain product quality. Market Basket can also supply necessary serving equipment and utensils upon request.
Advance ordering is required for catering services. This ensures product availability and proper preparation for larger orders.
Engagement with Community
Market Basket actively fosters strong connections with the communities it serves. The company's commitment extends beyond providing groceries, encompassing various initiatives and partnerships that benefit local residents.
Community Support and Events
Market Basket regularly hosts food drives to support local food banks and shelters. The company organizes in-store events like cooking demonstrations and nutrition workshops to educate customers on healthy eating habits. During holidays, Market Basket sets up donation stations for toys and winter clothing to assist families in need.
The supermarket chain sponsors youth sports teams and school programs in its operating areas. Market Basket employees often volunteer at community clean-up events and local festivals, representing the company's dedication to neighborhood improvement.
Local Supplier Partnerships
Market Basket prioritizes partnerships with local farmers and producers. The company sources fresh produce, dairy, and baked goods from nearby suppliers, supporting the regional economy. This approach ensures customers have access to high-quality, locally-grown products.
The supermarket chain features dedicated sections in its stores to showcase local brands and specialty items. Market Basket regularly invites local suppliers to participate in in-store sampling events, allowing customers to taste and learn about products from their area.
These partnerships extend to small-batch ice cream makers, with Market Basket offering a selection of locally-produced frozen treats alongside national brands. This commitment to local sourcing strengthens community ties and provides unique offerings to customers.
Policies and Information
Market Basket maintains clear policies and provides essential contact details for customers. The company prioritizes customer privacy and offers multiple ways to get in touch with their team.
Privacy Policy
Market Basket respects customer privacy and safeguards personal information. The company collects data necessary for transactions and to enhance shopping experiences. This may include names, addresses, and purchase histories.
Market Basket does not sell customer information to third parties. They use secure systems to protect data from unauthorized access. Customers can opt out of marketing communications at any time.
The full privacy policy is available on the Market Basket website. It outlines data collection practices, storage methods, and customer rights regarding their information.
Contact Information
Market Basket offers several ways for customers to get in touch. The main customer service line is staffed during business hours. Customers can also email inquiries or use the contact form on the website.
For store-specific questions, each location has its own phone number. These are listed on the Market Basket website under the store locator.
Social media channels provide another avenue for customer communication. Market Basket maintains active profiles on major platforms, responding to messages and comments promptly.
For urgent matters, Market Basket recommends calling the nearest store directly. This ensures the quickest response for time-sensitive issues.
